Enabling Independent Creator Economies — The BitFans Ecosystem
A creator’s content is essentially their product. It can be a video, an image, an article, an app, or even a block of text. The problem today lies in the fact that the platforms they host them on are in charge, and therefore dictate the direction of the product. Because of the constant change in algorithms, incentives, and rules, creativity becomes limited. For this reason, content tends to become monotonous at times.
For better or for worse, it’s also changed the way content has been consumed and delivered. Not following these rules, of course, puts creators at risk for censoring, demonetization, and even banning in some cases. This makes it difficult to stand out in a sea of users, and it’s especially harder to get engagements this way.
BitFans is aware of these issues that the current paradigm presents, which is why we developed our platform. We’ve created a way for creators to host their communities and devise new ways to interact and forge deeper connections with their followers.
Our ecosystem consists of two primary target audiences: Creators and Community Members.
A content creator’s primary competitive advantage is their creative ability and thought process behind what they produce. People put value in an object because it’s something they can’t do or something only someone can do. In the context of art, for example, Da Vinci’s works are worth millions because his works were unique and tied to his brand. The same can’t be said for replicas or knock offs which of course cannot be priced the same.
We’re not just another loyalty rewards system or a subscription-based membership platform. We help cultivate and nurture communities with the use of Creator Tokens, a digital asset tied to a creator’s brand, potential for growth, and reputation. These tokens are used by a creator’s fans to avail of various exclusive offerings such as 1:1 calls, access to private channels, discount codes and more.
Brand tokenization means that BitFans gives creators full autonomy over both the content that they make and full co-ownership with their audiences. This allows them to engage in participatory activities which gives them an organic and enhanced sense of ownership in their communities.
Equally as important and vital to any content creator’s growth is support from their community. Audiences prefer creators who take a proactive approach to their content, tailoring it to their current circumstances and tweaking their volume of interactions in order to engage them more.
It’s important for communities to feel that they are engaging with an authentic person, which is why we also value community members just as much. With BitFans, supporting creators by acquiring their tokens isn’t exclusively beneficial to them. Having tokenized brands means that they have the potential to grow over time. Community members gain access to VIP benefits and even use creator tokens to directly benefit from their rise in popularity.
Creator Tokens also provides a sense of involvement with brands through our platform’s interactive voting tools which allows token holders to help their favorite creators decide on various matters, which may include personal decisions, business decisions, creative direction, and more.
BitFans — Tokenize Your Influence
When creators tokenize what they stand for, both their community and business partners can participate in the long term success of the content creator’s personal brand.
Under the traditional model, communities are just viewed as metrics by potential sponsors for content creators. BitFans is reinventing the wheel by having both sides benefit from the success of a creator. With the use of creator tokens, various brands, organisations and individuals alike are able to cultivate their own fan clubs and forge deeper relationships with their communities.